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Sizing Up the Active-Wear Market (Spanish version)
Tedlow, Richard S.; Beckham, HeatherCase HBS-317S01MarketingWhen students have the English-language PDF of this Brief Case in a coursepack, they will also have the option to purchase an audio version. In the wake of slumping sales and sagging profit margins, a leading manufacturer and retailer of high-end women's apparel, Harrington Collection, must evaluate an opportunity to expand into the high-growth active-wear market. Sara Huey, Vice President of Strategic Planning, calls on two of her colleagues to ...Starting at €8.20
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Harrington Collection: Sizing Up the Active-Wear Market
Tedlow, Richard S.; Beckham, HeatherCase HBS-3258-EMarketingWhen students have the English-language PDF of this Brief Case in a coursepack, they will also have the option to purchase an audio version. In the wake of slumping sales and sagging profit margins, a leading manufacturer and retailer of high-end women'sStarting at €8.20
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Harrington Collection: Sizing Up the Active-Wear Market, Teaching Note
Tedlow, Richard S.; Beckham, HeatherTeaching Note HBS-3259-EMarketingTeaching Note for Product #3258.Starting at €0.00
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Glosario de términos de comercialización
Tedlow, Richard S.Case HBS-503S57MarketingProporciona definiciones de términos de marketing.Starting at €8.20