This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Search results
-
Administration: Organizing and Governing Innovation
Terwiesch, Christian; Ulrich, Karl T.Book Chapter HBS-3446BC-EService and Operations ManagementInnovation isn't just hoping for serendipity and counting on random inspirations--innovation can be managed as a process. Organizational decisions therefore must be made for innovation processes, and yet too often companies fail to make them. As a result, their decisions end up being made informally--if at all. This chapter focuses on four critical decisions that should shape the organization and governance of your innovation process. This chapte...Starting at €8.20
-
Introduction: Innovation Tournaments Help to Identify Exceptional Opportunities
Terwiesch, Christian; Ulrich, Karl T.Book Chapter HBS-3418BC-EService and Operations ManagementIn the game of innovation, no bet comes with a guarantee--there will always be risk involved. But that doesn't mean you can't become a better player by shifting the odds in your favor. Although some individual innovations can have fantastic returns, simply spending more on innovation overall won't necessarily lead to increased profits. A tool called the "return curve" will help you see the differences between marginal innovation opportunities and...Starting at €8.20
-
Short-Term Profitability: Analyzing Near-Horizon Opportunities
Terwiesch, Christian; Ulrich, Karl T.Book Chapter HBS-3442BC-EService and Operations ManagementInnovation aims to create exceptional value. Deciding which of your opportunities is truly exceptional is thus a critical element of the innovation process. In the early rounds of an innovation tournament, opportunities with the most promise are identified subjectively, but in the later rounds, when the field of opportunities has narrowed, you should augment and enhance your subjective judgments with quantitative analysis. This chapter provides t...Starting at €8.20
-
Interdependence: Forming Opportunity Portfolios--Understanding Innovations in Context
Terwiesch, Christian; Ulrich, Karl T.Book Chapter HBS-3443BC-EService and Operations ManagementYou can't maximize the success of a soccer team by hiring the best individual players. Similarly, you don't obtain the best innovation portfolio by picking those opportunities that are--in isolation--the most valuable. Considering each opportunity independently and simply selecting the most valuable ones fails because of interdependencies among them. Portfolio management, therefore, is about understanding interdependencies. This chapter introduce...Starting at €8.20
-
Long-Term Profitability: Managing Far-Horizon Opportunities
Terwiesch, Christian; Ulrich, Karl T.Book Chapter HBS-3444BC-EService and Operations ManagementThe probability of success for a far-horizon innovation is low; when you're operating at innovation's frontiers, big risks will always plague you. The question for innovators isn't how to preclude them--it's which ones you should take and how to maximize your chances of success while minimizing the costs of failure. Far-horizon opportunities may not be right for every company, but this chapter will help you define your innovation frontier and red...Starting at €8.20
-
Structure: Shaping the Innovation Funnel--Designing Innovation Tournaments That Will Work for Your Business
Terwiesch, Christian; Ulrich, Karl T.Book Chapter HBS-3445BC-EService and Operations ManagementOrganizations use innovation tournaments to narrow a pool of many opportunities down to the exceptional few that can become profitable innovations. The authors offer a funnel as a useful representation of this process. As you consider the shape of your company's funnel, you should ask yourself: how wide should its mouth be? How many raw opportunities should be considered for every innovation launch to market? How aggressively should the neck of t...Starting at €8.20
-
Tournaments 201: An Innovator's Guide to Getting Started
Terwiesch, Christian; Ulrich, Karl T.Book Chapter HBS-3447BC-EService and Operations ManagementEveryone wants their organizations to be more innovative. This desire, however, is hard to turn into action. Organizations tend to follow a similar pattern, improving performance by progressing along a common path. In this chapter, the authors introduce an innovation maturity model consisting of five levels--a path toward achieving innovation excellence--and outline next steps for both organizations just starting out and those that are more matur...Starting at €8.20
-
The Age of Continuous Connection
Siggelkow, Nicolaj; Terwiesch, ChristianArticle HBS-R1903C-EService and Operations ManagementThanks to technologies that enable constant, customized interactions, businesses are building deeper ties with their customers. Firms can now address customer needs the moment they arise--and sometimes even earlier. By employing "connected strategies," companies are dramatically improving their customers' experiences, boosting their own operational efficiencies, and gaining competitive advantage. In their research the authors have identified four...Starting at €8.20
-
Tournaments 101: A Primer for Innovators--Finding the Most Exceptional Innovation Opportunities
Terwiesch, Christian; Ulrich, Karl T.Book Chapter HBS-3437BC-EService and Operations ManagementHow do innovators spot high-potential opportunities when they're still in the embryonic stage? According to the authors, the best approach is to conduct innovation tournaments, pitting opportunities against each other to determine which will create the most value. This chapter provides an overview of innovation tournaments and shows you how companies are currently using them. The authors lay out management levers available to improve your innovat...Starting at €8.20
-
In-House Sources: Generating Opportunities Internally--Innovation Tournaments Require More--and Better--Ideas
Terwiesch, Christian; Ulrich, Karl T.Book Chapter HBS-3438BC-EService and Operations ManagementInnovation tournaments are competitions set up to weed through opportunities to find the most exceptional and value-creating opportunities. In order to conduct an effective tournament, you need to create a stream of raw opportunities, made up of marginal as well as exceptional ideas. In other words, the more opportunities you produce, the more likely it is that an exceptional opportunity will surface. This chapter focuses on generating more and b...Starting at €8.20