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AI-Driven Competitive Advantage Isn’t the Future—It’s Now
Arjun Sethi; Piyush DubeyArticle IVEY-9B19TF02-EDecision AnalysisOne still hears mainly about the potential of artificial intelligence (AI), but in fact, AI is currently being applied to practical effect across a range of industries. Further, the pipeline of initiatives already in motion suggests that the use of AI isStarting at €8.20