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Mark Pitts (Spanish version)
Cyr, Linda A.; Roberts, Michael J.Case HBS-803S22EntrepreneurshipDescribe Peoplestreet, un negocio en Internet está desarrollando en Cambridge Incubadora. Peoplestreet está tratando de contratar a un vicepresidente de desarrollo de negocios y ha identificado un candidato, Mark Pitts. Pide a los estudiantes para evaluar qué técnicas de entrevista parecían más eficaces en el descubrimiento de la información deseada.Starting at €8.20
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Kate Spade (Spanish version)
Cyr, Linda A.Case HBS-814S06EntrepreneurshipPara maximizar su eficacia, los casos de color deben imprimirse en color. fundadores de Kate Spade tratan de financiar y hacer crecer su bolso de mano y accesorios de lujo de negocio. Como los extremos caso, el equipo fundador debe decidir entre los cuatro socios estratégicos potenciales que ofrecen para la compra de diferentes acciones de Kate Spade en diversas valoraciones. Incluye exhibiciones de color.Starting at €8.20
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Light Beer Decision (Spanish version)
Cyr, Linda A.; Lassiter, Joseph B.; Roberts, Michael J.Case HBS-805S04EntrepreneurshipBoston Beer's current light-beer offering, Boston Lightship, has not been successful, and a student team is charged with investigating the problem and recommending a strategy. Highlights issues around branding, target customer selection, and cannibalization, and introduces the ZMET. Includes color exhibits.Starting at €8.20
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Kate Spade
Cyr, Linda A.Case HBS-800002-EEntrepreneurshipKate Spade's founders try to finance and grow their luxury handbag and accessories business. As the case ends, the founding team must decide among four potential strategic partners offering to purchase different shares of Kate Spade at various valuations. Includes color exhibits.Starting at €8.20