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    1. Helados Sovrana - Nota del instructor

      Badia, Marc; Davila, Antonio
      Teaching Note CT-11
      Accounting and Control
      (Véase caso C-690)

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    2. Sistemas de costes basados en la actividad

      Davila, Antonio; Fernández, Albert; Velilla, Manuel
      Technical Note CN-182
      Accounting and Control
      Se describe el modelo conceptual de los sistemas de costes basados en la actividad (Activity Based Costing) y los compara con los sistemas de costes convencionales, haciendo especial énfasis en las nuevas ideas aportadas por el sistema ABC.

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    3. Dorna Sports SL: Managing the MotoGP World Championship

      Davila, Antonio; Lladó, Miquel; Sastre Boquet, Isaac
      Case SM-1645-E
      Strategy
      The case describes the organization of the MotoGP motorcycle world championship, focusing on the role performed by Dorna Sports. The case describes Dorna's 360º strategy that involves deploying the company in all aspects of the organization of the competition: media management, event management, and sponsorships/advertising management. The case describes how the organization of the competition has evolved in reaction to a changing economic and me...

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    4. Caja Navarra: Reporting Customer Profitability... to Customers

      Davila, Antonio; Aranda, C.; Arellano, J.
      Case C-747-E
      Accounting and Control
      The case can be used to teach customer profitability analysis in a service firm (bank). The case describes the decision of a bank (CAN) to disclose customer profitability to its customers. It describes how customer profitability is estimated and alternatives to this approach to estimating it. It also describes the bank's strategy that led to its decision to report to customers how much the bank makes on each one of them.

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    5. Knowledge Updating: Bayes' Theorem

      Davila, Antonio
      Technical Note ADN-250-E
      Economics
      This technical note describes how new information gets integrated in our existing knowledge. The Bayes theorem is used as the theoretical foundation for the note. The process of knowledge updating starts with prior knowledge and what to expect from new information, the new information is received which is interpreted and integrated to for updated knowledge. Each step is illustrated with examples and an appendix gives the mathematics for the Bayes...

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    6. Weizmann Institute - creando el futuro de la ciencia (A)

      Pujol, Laia; Alvarez de Mon, Santiago; Davila, Antonio
      Case E-156
      Entrepreneurship, Innovation and Change, Leadership and People Management
      Desde su fundación en 1934 el Instituto Weizmann se ha revelado como uno de los centros de investigación más prestigiosos del mundo. Su campus a 40km de Tel Aviv es un marco idóneo para que el genio y creatividad humanos luzcan todo su potencial. Desde el punto de vista de la gestión de empresas, ¿cuál son algunas de las claves de su cultura corporativa? ¿Dónde radica el secreto de su excelencia? 1-Talento: rastreando el mundo en búsqueda de cabe...

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    7. Driving Innovation Through Intrapreneurship at Chiesi

      Castelltort, Albert; Davila, Antonio
      Case E-193-E
      Entrepreneurship, Innovation and Change
      Chiesi Farmacuetici developed a new program to create a more entrepreneurial culture in its Spanish division. The program was based on Lean Startup principles with employees moving from selecting an idea to developing a business. However, at the end of the program, unexpected challenges arose.

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    8. Impulsar la innovación a través de la iniciativa emprendedora en el seno de Chiesi

      Castelltort, Albert; Davila, Antonio
      Case E-193
      Entrepreneurship, Innovation and Change
      Chiesi Farmaceutici desarrolló un nuevo programa para crear una cultura más emprendedora en su división de España. El programa se basaba en los principios de Lean Startup, según los que los empleados debían pasar de una idea seleccionada a desarrollar un negocio. Sin embargo, al final de programa surgieron retos no previstos.

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    9. Driving Innovation Through Intrapreneurship at Chiesi (Portuguese Version, Brazil)

      Castelltort, Albert; Davila, Antonio
      Case E-193-PB
      Entrepreneurship, Innovation and Change
      Chiesi Farmacuetici developed a new program to create a more entrepreneurial culture in its Spanish division. The program was based on Lean Startup principles with employees moving from selecting an idea to developing a business. However, at the end of the program, unexpected challenges arose.

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    10. How rankings shape your growth story

      Davila, Antonio; Foster, George; He, Xiaobin; Shimizu, Carlos
      Article ART-3246-E
      Entrepreneurship
      High-growth rankings can give small companies a quick reputational boost. But unless you understand the metrics involved, your time on the list could be very short indeed.

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        • East Asia 1 item
          • Japan 1 item
      • Europe 24 items
        • Southern Europe 18 items
          • Spain 18 items
        • Western Europe 6 items
          • France 4 items
          • Netherlands 2 items