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Cuando las barreras a la innovación son internas
García Pont, Carlos; Rocha e Oliveira, PauloArticle ART-2149Innovation and Change, MarketingUn nuevo estudio de los autores sobre los procesos de intercambio de información en veinte multinacionales revela que las empresas no están tan al corriente de sus mercados como debieran. Además, no suelen procesar bien la información. Ambas carencias dan lugar a una serie de barreras a la innovación que resultan muy perjudiciales. Los autores abordan en profundidad estos frenos, agrupados en función de la capacidad de la empresa para conocer, co...Starting at €8.20
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Overcoming the Hidden Barriers to Innovation
García Pont, Carlos; Rocha e Oliveira, PauloArticle ART-2149-EInnovation and Change, MarketingNew research by the authors on the information-sharing processes at 20 multinational firms shows how companies are insufficiently attuned to the ebb and flow of their respective markets. With the market information they do have, they often fail to process it effectively. These problems represent major barriers to innovation. The authors discuss these barriers in depth, grouped according to the firm's ability to know, understand and use market in...Starting at €8.20
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Delegate Responsibilities and Go Beyond the Task
García Pont, Carlos; Canales, J. IgnacioArticle ART-2846-ELeadership and People Management, StrategyUnless you are at the top of the hierarchy, most managers will find themselves caught in a conflicting position, having to carry out certain tasks delegated from above, while not delegating to those below, and where no one experiences much freedom of movement. In the face of this reality, a change of management style is required. Based on research, teaching, consulting and a recent TEDx Talk delivered on the subject, this article shares the keys ...Starting at €8.20
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No encargue tareas, delegue responsabilidades
García Pont, Carlos; Canales, J. IgnacioArticle ART-2846Leadership and People Management, StrategyA no ser que se encuentren en el vértice de la pirámide, todos los directivos afrontan el problema de la delegación desde una doble perspectiva: no solo se resisten a dar un amplio margen de maniobra a sus colaboradores, sino que además deben lidiar con un superior jerárquico que hace lo mismo con ellos. Es decir, ni delegan ni son delegados. Ante esta realidad, los autores explican las claves que permitirán ganarnos la confianza de nuestros supe...Starting at €8.20