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Technology and Human Vulnerability (Spanish version)
Turkle, Sherry; Coutu, Diane L.Article HBS-R0309BService and Operations ManagementFor most of the last 50 years, technology knew its place. It's very different today. Technology is not only ubiquitous but has become highly intrusive as well. On the Internet, people invent imaginary identities in virtual chat rooms. Children are growing up with interactive toy animals. If we want to be sure we'll like who we've become in 50 years, we need to take a closer look at the psychological effects of current and future technologies. The...Starting at €8.20
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Escoger ganadores: una conversación con el director de MacArthur Fellows Program, Daniel J. Scolow
Socolow, Daniel J.; Coutu, Diane L.Article HBS-R0705HLeadership and People ManagementEn el mundo de los negocios, "creatividad" se ha convertido en la última moda. ¿Cómo atraer, nutrir y dirigir al pueblo de extraordinario talento que se van a plantear con el siguiente Lipitor, Sony Walkman, o iPod es un tema duradera entre los empresarios. A medida que el director del Programa de Becarios MacArthur, Daniel J. Socolow tiene una experiencia considerable con el proceso de erradicar a la creatividad. En esta conversación con el edit...Starting at €8.20
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Spotting Patterns on the Fly: A Conversation with Birders David Sibley and Julia Yoshida (Spanish version)
Sibley, David; Yoshida, Julia; Coutu, Diane L.Article HBS-R0211BStrategyRecognizing and anticipating change in industry patterns is a core competence for companies today, allowing managers to capitalize on opportunities before they are apparent to others. Yet, companies are far from mastering how to recognize such patterns, especially at the strategic level, where information is usually less profuse and much less precise. Pattern recognition is not a new skill, though, at least not to people outside the business worl...Starting at €8.20
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American Express: decidir sobre un modelo de trabajo híbrido tras la crisis de COVID-19 (B)
Almandoz, John; Reiche, Sebastian; Tatge, LarisaCase DPO-815Corporate Governance, Leadership and People ManagementStarting at €5.74
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A Better Mistake
Tatge, Larisa; ; Sáez de Tejada Cuenca, AnnaCase OIT-19-EService and Operations Management, StrategyItalian entrepreneur Marco Agnolin launched the affordable luxury brand, A Better Mistake (ABM), with the belief that there were better, more sustainable ways to create and sell apparel. The company had received investment and was steadily growing. At the end of 2022, however, the CEO had to take several important decisions. These all centered on one question: how far could the company go in terms of sustainability and remain a profitable busines...Starting at €8.20
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Boosting Engagement & Commitment
García Pont, Carlos; Canales, J. Ignacio; Rothbard, Nancy; Milliken, Frances J.; Tatge, LarisaDossier DOS-29-EInformation Technologies, Knowledge and Communication, Leadership and People ManagementTo the office and beyond! Find inspiration to reach new heights -- personally and professionally -- in this dossier.Starting at €15.00
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How Employee Voice Helps Community Engagement
Milliken, Frances J.; Tatge, LarisaArticle ART-2848-EKnowledge and Communication, Leadership and People ManagementEmployees who feel empowered to share information and ideas with their managers are likely to be more engaged and motivated employees. Conversely, when employees feel they cannot speak up about issues or offer ideas or suggestions, there can be negative consequences -- for employees, their companies and society in general. This article explores the main triggers of employee silence, the effects on employees' attitudes and behavior when they perce...Starting at €8.20
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Amazon: equilibrio entre orientación al cliente y compromiso del empleado
Tatge, Larisa; Lago, Alejandro; Ribera, JaumeCase P-1165Innovation and Change, Service and Operations ManagementAmazon se define como la empresa más centrada en el cliente del mundo y explica su crecimiento en diversos sectores como una forma de ir aportando más valor a sus clientes. Si visión es "to be earth's most customer centric company; to build a place where people can come to find and discover anything they might want to buy online" ("ser la compañía más centrada en el cliente del mundo, crear un lugar al que la gente pueda acudir para encontrar y d...Starting at €8.20
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Amazon: Balancing Customer Centricity with Employee Engagement
Tatge, Larisa; Lago, Alejandro; Ribera, JaumeCase P-1165-EInnovation and Change, Service and Operations ManagementAmazon defines itself as the most customer-centered company in the world and explains its growth in various sectors as a way to offer more value to its customers. "Our vision is to be earth's most customer-centric company; to build a place where people can come to find and discover anything they might want to buy online," according to Amazon's mission statement. This case presents how Amazon has grown quickly, and how it aims to balance this rapi...Starting at €8.20
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Creatividad paso a paso
Tharp, Twyla; Coutu, Diane L.Article HBS-R0804BKnowledge and CommunicationLa mayoría de la gente cree que el genio creativo es un rasgo de la personalidad predeterminada reservado para sólo unos pocos regalado. Tharp - un premiado coreógrafo que ha revolucionado la danza en nuestro tiempo - rechaza firmemente esa idea. "Todo el mundo puede ser creativo," dice ella, "pero hay que prepararse para ello con la rutina." El ganador de una beca MacArthur, un premio Tony, y dos Emmys, Tharp ha sido la fuerza artística detrás d...Starting at €8.20