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Social selling: la influencia de la redes sociales en la venta
Chiesa de Negri, Cosimo; Morales, LaiaTechnical Note MN-395Innovation and Change, Leadership and People Management, StrategyEn estos últimos años, estamos viviendo una acelerada transformación en muchos aspectos de nuestra vida profesional y personal. Esto se debe, en gran parte, a la incorporación de las nuevas tecnologías en nuestra rutina diaria. Vivimos en un entorno de cambio constante en el que hemos modificado nuestra manera de comunicarnos, de comportarnos, de relacionarnos, de interactuar o de informarnos, y todo ello, a un ritmo vertiginoso. Aun así, según ...Starting at €8.20
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Bush Brothers & Company (Spanish version)
Goldberg, Lena G.; Carr, Chad M.Case HBS-319S26Knowledge and CommunicationEl presidente y CEO de Bush Brothers se enfrenta con la dirección y gestión cambios en la estrategia, la gobernabilidad y la composición de la junta, así como cuestiones de sucesión, de compensación y de propiedad, mientras se toma la propiedad de una familia / familia negocio operado en su cuarta generación. A medida que la empresa se enfrenta a la posibilidad de contratar a un miembro no familiar para llevar en su segundo siglo, presidente y CE...Starting at €8.20
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Chrysler's Sale to Fiat, Teaching Note
Foley, C. Fritz; Goldberg, Lena G.Teaching Note HBS-211013-EFinanceTeaching Note for 210022.Starting at €0.00
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Petrobras in Ecuador (A)
Musacchio, Aldo; Goldberg, Lena G.; Reisen de Pinho, RicardoCase HBS-309107-EOn October 18, 2007, Ecuador's President Rafael Correa announced his intention to migrate Petrobras' existing participation contracts to exploit oil reserves in Ecuador's Blocks 18 and 31 to servicing agreements under which Petrobras would be paid a production fee and reimbursed for investment costs but all recovered oil would belong to the government. Correa also announced a dramatic increase in corporate taxes and changes to other contracts to ...Starting at €8.20
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Petrobras in Ecuador (C): Lula and Political Risk at Home
Musacchio, Aldo; Goldberg, Lena G.Case HBS-310029-EEconomicsStarting at €5.74
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Scooter Lindley: The Formation Call
Goldberg, Lena G.Case HBS-310036-EFactors affecting decision-making about appropriate types of business entities are explored in the context of advising a prospective investor with particular emphasis on why LLCs are increasingly "go-to" entities. The potential effect of choice of organization on litigation outcomes is illustrated using the Delaware Chancery Court's decision in Fisk Ventures, LLC v. Segal, 2008 WL 1961156 (May 7, 2008) and the practical implications of the differ...Starting at €8.20
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Goldman Sachs: A Bank for All Seasons (B)
Goldberg, Lena G.; Obenchain, TiffanyCase HBS-310056-EHaving taken steps to shore up investor confidence, during the turbulent fourth quarter of 2008, Goldman Sachs confronts the challenge of whether its business model will continue to be viable under radically altered market conditions and a new regulatory regime.Starting at €5.74
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The Profession of the Law
Goldberg, Lena G.; Carr, Chad M.Case HBS-311028-EThis note reviews the professional responsibilities and obligations of lawyers In the United States, explains how those standards affect client relationships and, by summarizing rules for resolution of conflicts and withdrawal, sets the stage for a discussion of the concept of professional loyalty to both a company and larger societal interests.Starting at €8.20
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Petrobras in Ecuador (A), (B) and (C), Teaching Note
Musacchio, Aldo; Goldberg, Lena G.Teaching Note HBS-311043-ETeaching Note for 309107.Starting at €0.00
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Rocky Mountain Condiments: Close Encounters with the Legal System for the First Time
Goldberg, Lena G.Case HBS-319029-EStarting at €8.20