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Amazon Go: Venturing into Traditional Retail
Wiboon Kittilaksanawong; Aurelia KarpCase IVEY-9B17M092-EEntrepreneurship, StrategyIn December 2016, Amazon.com, Inc. (Amazon), the largest online retailer, entered the offline retailing industry by launching its first Amazon Go store in Seattle. Previously, the company had entered the food, diaper, and housekeeping product manufacturing industries with its Amazon Elements brand. The company had not been profitable until 2001 and was still facing some financial difficulties, but it was named the fourth most valuable public comp...Starting at €8.20
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Yves Saint Laurent: Strategic Leadership of Creative Directors
Wiboon Kittilaksanawong; Léo Guilbert; Andrew Jiro PoplawskiCase IVEY-9B17M137-EEntrepreneurship, StrategyOn April 1, 2016, fashion house Yves Saint Laurent (YSL) announced the departure of its creative director who had been responsible for successfully reviving the struggling YSL brand since 2012. Three days after this surprising departure, the company announced that its next creative director would be a relatively inexperienced, 36-year-old designer. After decades of leadership turmoil and financial instability at YSL, the incoming creative directo...Starting at €8.20
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Mazda Motor Corporation: Surviving by Partnering with the Giants - Teaching Note
Wiboon Kittilaksanawong; Tae Kyung Lee; Andrew Jiro PoplawskiTeaching Note IVEY-8B17M117-EStrategyTeaching note for product 9B17M117.Starting at €0.00
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Yves Saint Laurent: Strategic Leadership of Creative Directors - Teaching Note
Wiboon Kittilaksanawong; Léo Guilbert; Andrew Jiro PoplawskiTeaching Note IVEY-8B17M137-EStrategyTeaching Note for product 9B17M137.Starting at €0.00
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JinJiang Group: Globalization through State Ownership and Political Connection - Teaching Note
Wiboon Kittilaksanawong; Qiannan ShiTeaching Note IVEY-8B18M019-EStrategyTeaching note for product 9B18M019.Starting at €0.00
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EuropaCorp S.A.: A Second Attempt at a Turnaround
Wiboon Kittilaksanawong; Pierre JullienCase IVEY-9B18M174-EEntrepreneurship, StrategyIn 2017, the French film producer and distributor EuropaCorp S.A. (EuropaCorp) announced a historical record loss of €119.9 million. The company had almost doubled its revenues between 2001 and 2010 by using an integrated studio model, but the recent lossStarting at €8.20
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Tesla, Inc.: The Strategic Partnership for a New Gigafactory in China
Wiboon Kittilaksanawong; Viktor Johann WinklerCase IVEY-9B19M083-EEntrepreneurship, StrategyIn October 2018, Tesla, Inc. (Tesla), an American automotive and energy company, received an approval from Shanghai’s mayor to acquire a plot of land to build a new electric-vehicle (EV) factory, which was expected to produce its first cars in three years, and to have initial capacity of about 250,000 vehicles a year. This move was in response to a significant rise in the Chinese EV market and the additional tariffs imposed by the Chinese governm...Starting at €8.20
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Cómo redefinir un sector en beneficio propio
Ferraro, FabrizioArticle ART-1646Innovation and Change, StrategyEn 1939, a los 26 años, Lew Wasserman llegó a Los Ángeles con la agencia de artistas MCA. Durante los siguientes treinta años convirtió esta firma periférica en el estudio más importante de Hollywood. ¿Cómo se las apañó un intruso como él para cambiar totalmente el panorama competitivo de la industria cinematográfica? El análisis de su fascinante trayectoria revela el proceso por el que una empresa puede alcanzar la llamada ventaja arquitectónic...Starting at €8.20
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Shaping an Industry in Your Favor
Ferraro, FabrizioArticle ART-1646-EInnovation and Change, StrategyIn 1939, at the age of 26, Lew Wasserman arrived in Los Angeles with the talent agency MCA. Over the next three decades, he took MCA from a peripheral player to becoming the dominant studio in Hollywood. How did an outsider manage to change the competitive landscape of the entire moviemaking industry so completely? A study of this fascinating historical account reveals the process by which a firm can achieve architectural advantage. Managers ma...Starting at €8.20
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Responsible Investing Takes Root
Ferraro, FabrizioArticle ART-2314-EFinance, StrategyResponsible investment is moving from being a niche in the asset management universe to increasingly becoming mainstream. In Europe, especially, it appears to be taking off. This article identifies some of the key drivers and the challenges that responsible investment poses to investors and managers as they try to take this novel field and embed it into their institutional practices. Looking to the future, the author highlights three areas that h...Starting at €8.20