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    Fiat's Strategic Alliance with Tata (B): Its Evolution from Fiat's perspective

    Ariño, Africa

    • Reference: SM-1550-E

    • Year: 2008-09

    • Number of pages: 5

    • Geographic Setting: India, Italia

    • Publication Date: Feb 18, 2010

    • Source: IESE (España)

    • Type of Document: Case

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    Description

    In March 2008, Fiat and Tata signed a memorandum of understanding with the Maharashtra state administration to increase total investment at the Ranjangaon, which would allow the joint venture to double output by 2012 to 200,000 cars and 300,000 engines and transmissions per year. Later Fiat's interest shifted to its recent acquisition of the failed U.S. automotive giant Chrysler.

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    Keywords

    joint venture Negotiation Strategic alliances