Global Marketing Costa, S.A. (B)

  • Reference: M-763-E

  • Number of pages: 2

  • Publication Date: Jan 1, 1990

  • Source: IESE (España)

  • Type of Document: Case

  • Industry Setting: Strategic consulting

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Description

May be used with M-762-E Global Marketing Costa, S.A. (A). It defines a specific problem.

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Keywords

Sales & Marketing