Grupo Agro Sevilla facing the challenge of the north American Market

Agro Sevilla was established in Andalusia in 1977 as a second degree cooperative and by 2017 was one of the largest producers, packers and exporters of olives in the world. Since 1994 it has been the leading Spanish exporter in the sector. On 22 June 2017, the two main American companies involved in the production of black olives, Musco Family Olive and Bell-Carter Foods, filed a complaint with the US Department of Commerce.

Collection: San Telmo (España)
Ref: IIST-PI-188-E-E
Format: PDF
Number of pages: 36
Publication Date: Aug 31, 2019
Language: English

What material is included in this case:

Other supplements

Description

Agro Sevilla was established in Andalusia in 1977 as a second degree cooperative and by 2017 was one of the largest producers, packers and exporters of olives in the world. Since 1994 it has been the leading Spanish exporter in the sector. On 22 June 2017, the two main American companies involved in the production of black olives, Musco Family Olive and Bell-Carter Foods, filed a complaint with the US Department of Commerce.
Read more

Learning Objective

The main educational objective of the case is to define, analyse and decide on possible emergency action plans when there is a large drop in sales in a company with a high concentration on a single product, channel and geographical destination. In addition, to produce and draw up longer-term contingency plans.

Grupo Agro Sevilla facing the challenge of the north American Market

Options of use
Number of copies
- +
As low as €8.20

Are you interested in this product?

Add it to your favourites so that your institution can purchase it.
You'll be able to order once your profile has been validated.
Add to wishlist

Leave your rating

"Grupo Agro Sevilla facing the challenge of the north American Market"