Innovatech Solutions: A taxing decision - Teaching note

By Jacob, Martin

This case explores the entrepreneurial journey of Carlos Martín and Lucía Fernández, two former MBA classmates who founded Innovatech Solutions in Barcelona. Combining Carlos’s technical expertise and innovative patent with Lucía’s financial acumen and strategic vision, the duo created a business model designed to disrupt the tech industry in Spain. The case delves into their complementary personalities, the structure of their partnership, and the financial projections for their first year of operations. It highlights the evaluation of tax implications for different organizational forms, such as a partnership or corporation.

Collection: IESE (España)

Ref: CT-44-E

Format: PDF

Number of pages: 11

Publication Date: Oct 13, 2025

Language: English

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Description

Geographic Setting: Spain

Industry Setting: Engineering and design

Learning Objective

The learning objective of this case is to provide students with an opportunity to analyze the tax impact on the financial and strategic considerations involved in structuring a new business. By examining the founders’ decisions on ownership, compensation, and organizational form, students will gain insights into incorporating tax efficiency in a startup context. The case encourages critical thinking about how to align financial structures with the unique contributions and goals of business partners.

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