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Katerra
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Reference: SGSB-E655-E
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Year: 2019
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Number of pages: 21
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Geographic Setting: Bay Area; California; USA
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Publication Date: Jan 7, 2019
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Source: Stanford Graduate School of Business (USA)
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Type of Document: Case
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Industry Setting: construction
Description
The Katerra case takes a deep dive into the opportunities to leverage disruptive technology in the global construction industry. The case analyzes the history of Katerra, a technology-driven offsite construction company and walks through each of the company’s major strengths and opportunities
Learning Objective
The Katerra case helps students learn how companies in the global construction industry tackle operational challenges via technological innovation and process improvement. The case provides an opportunity for students to discuss pivots and defensible technology in a massive global industry.