Navigating Mississippi's Medical Marijuana Market
MBA student William Chism, the founder of fully integrated medical marijuana company based in Mississippi, must respond to a significant disruption in the fledgling industry. In late 2023, Rapid Analytics, one of two active licensed testing facilities, has its operational license suspended by the government, taking a large fraction of the state's supply offline. Chism must decide how to handle his existing inventory, how to work with his customers, and how to navigate an extremely competitive environment.
Collection: HBSP (USA)
Ref: HBS-225011-E
Format: PDF
Number of pages: 12
Publication Date: Sep 10, 2024
Language: English
Review date: Oct 4, 2024
Description
MBA student William Chism, the founder of fully integrated medical marijuana company based in Mississippi, must respond to a significant disruption in the fledgling industry. In late 2023, Rapid Analytics, one of two active licensed testing facilities, has its operational license suspended by the government, taking a large fraction of the state's supply offline. Chism must decide how to handle his existing inventory, how to work with his customers, and how to navigate an extremely competitive environment.
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Geographic Setting: Mississippi
Industry Setting: Agriculture sector; Retail and consumer goods
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