Unleashing Potential at IWEC 2025

Empowering Women Entrepreneurs with Tailored Insights

IESE Business School is proud to host the 2025 International Women's Entrepreneurial Challenge (IWEC), a global platform celebrating female leadership and business creation. Held on February 10-11 at IESE's Barcelona campus, the event unites leading minds and visionaries to share experiences, knowledge, and strategies that propel women business leaders forward.

To enrich the event's sessions, IESE Publishing has assembled a special collection of resources designed to complement and expand on the discussions. These materials provide valuable perspectives for participants seeking to drive innovation, sustainability, and growth in their ventures.

 

> Check the full Program here

 

Exclusive Offer: Access Free IESE Publishing Materials

To celebrate IWEC 2025, IESE Publishing is offering attendees and visitors a complimentary download of one of the resources from the curated list or any other academic material from the IESE Collection. Use the code IWEC2025FREE * at checkout and empower your entrepreneurial journey with world-class insights.

* Valid until: February 28th, 2025 and for one product of the list or from IESE collection. 

Prepare to make the most of IWEC 2025.

 

Session Highlights and Supporting Resources

Monday, February 10

AI: Using your Power for Good

Speakers like Beatrice Borgia, Fernando Hernández, and Regina Llopis will delve into the transformative potential of AI. For attendees interested in a deeper dive, IESE's exclusive report, 'AI: Wielding Your Power for Positive Impact,' from IESE Business School Insight Issue 163, offers actionable strategies for harnessing AI ethically and effectively.

Integrating Sustainability into Your Business Model: Building it from the ground up or Evolving Existing Practices

Discover how leaders like Maria Frykman and Andrés Fernández are integrating sustainability into corporate practices. Strengthen your understanding with case studies like 'Operational Sustainability: From Vision to Strategy at Henkel,' which showcase real-world applications of sustainability principles.

Creative Orange Economy: Innovating the Future

Dr. Hashim Suleiman Hussein leads this inspiring session on creative industries. Supplement your learning with 'Elevate & Innovate' from IESE Business School Insight Issue 166, a guide to fostering innovation in dynamic industries.

 

Tuesday, February 11

Scale your Company by Scaling yourself

Join entrepreneurs Britt Ludvigsen and Anni Wilhelmi to explore the role of self-leadership in scaling businesses. The report 'Next-Level Learning' and 'Lead Yourself to Lead' from IESE ON provide tools for personal and professional growth.

Negotiation and Mediation

Gain insights into effective negotiation strategies with Marie Christine Oghly and Brigitte Sardo. The resources 'Negotiation: The Art of Solving Problems and Creating Value' and 'Negotiation: Preparation and Managing Expectations' equip leaders with practical tools to navigate complex conversations.

The Power of Attitude. Learning from Teresa's Courage and Achievements

Be inspired by Paralympic champion Teresa Perales' journey. The article 'Head Above Water: How Paralympic Swimmer Teresa Perales Turns Trials into Triumphs' reveals lessons in resilience and determination.

 

Exclusive Offer: Access Free IESE Publishing Materials

IWEC 2025 voucher: IWEC2025FREE

* Valid until: February 28th, 2025 and for one product of the list or from IESE collection.