Opportunity Network (A): A Non-Disruptive Start-up Revolutionizes Business Networking

Mr. Pallas, a young Italian who had worked at a renowned consulting firm, decided to launch a start-up after obtaining a sponsorship from his company to study an MBA program. Son of an entrepreneur in the entertainment industry, he soon found a target to serve: other family business like his dad´s. He managed to build a great management team, successfully validate the idea in different countries. However, in order to continue growing, they would have to decide how to grow outside the testing environment where his idea flourished. After a good day of discussion in their headquarters in New York City, the team was ready for a next day full of important questions to work on: How could the business expand successfully? How could he preserve the peculiarities of his model? What would be the most appropriated way to make money out of it? These and other challenges needed to be tackled sooner rather than later.