Technical Note
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Segmentación del mercado (B)

Variables a tener en cuenta al segmentar en el mercado. Material suplementario: MN-158 Elección del mercado.

Collection: IESE (España)
Ref: MN-165
Format: PDF
Number of pages: 6
Publication Date: Jan 1, 1985
Language: Spanish
Review date: Jan 1, 1985

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Description

Variables a tener en cuenta al segmentar en el mercado. Material suplementario: MN-158 Elección del mercado.
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Industry Setting: Detallistas

Segmentación del mercado (B)

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"Segmentación del mercado (B)"