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Supply Chain Restructuring at Portugal Telecom (A) (Portuguese Version)
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Reference: INSEAD-5578APT-PP
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Year: 2000-2003
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Number of pages: 22
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Publication Date: Jan 13, 2010
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Source: INSEAD (France)
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Type of Document: Case
Description
The first part of the case contains a detailed description of the situation before the project started in PT. It allows students to foresee problems, identify opportunities, propose solutions and support the proposals contained therein by referring to the relevant theory of economic analysis, strategy and negotiation. The second part describes the actions taken by PT, their impact on a number of operational measures (cost, time to market, etc.), as well as the reason behind those steps. The training character provides a teaching plan and outlines the relationships with relevant theoretical material in the area of Economics, Strategy and Trading Analysis.