The Leadership of Millennials at Microsoft (B): The conversation with Rocío

  • Reference: DPO-418-E

  • Year: 2017

  • Number of pages: 3

  • Geographic Setting: España

  • Publication Date: Sep 5, 2017

  • Source: IESE (España)

  • Type of Document: Case

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Description

Through a simulated conversation among four participants in the MACH program, issues covered include the hiring process, the appeal of working at a company like Microsoft, and what motivates young millennials to take this step. The expectations of this generation are also presented, along with the reality they will face upon their arrival and in their development, as well as the danger of lurking headhunters. Another topic of interest dealt with in the conversations is the role of mentors and the importance of people-oriented direction and leadership and the differences between generations. Two simultaneous conversations, the first between Ana and Luisa and the second between two account managers, will reveal management's vantage point and that of the generations before the millennials and their contribution to and future in the company. Finally, a conversation between Luisa and Rocío reveals the problems a company faces when motivating and retaining junior talent, and why they decide to seek other professional options.

Learning Objective

The objective of this case is to see the existing relationships between the younger generations who are joining companies and the generations that are already there. While millennials account for 34% of the workforce in the United States, workplace structures and policies are tailored to previous generations, which becomes a generational conflict and leads to the loss of motivation among millennials.

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Keywords

Change female protagonist Generations Leadership Motivation Policies Technology