The WNBA-WNBPA 2020 Collective Bargaining Agreement Negotiations: Betting Big on Women

On November 1, 2018, the Women’s National Basketball Players Association (WNBPA) informed the league that it had decided to opt out of the Collective Bargaining Agreement (CBA) that had been signed in 2014 and was scheduled to run through 2021. The opt-out, which was not unexpected, triggered a period of negotiation that was described by WNBPA President Nneka Ogwumike as “incredibly complex.” This case takes students inside this complicated negotiation process and reveals the dynamics of its successful outcome.
Collection: Stanford Graduate School of Business (USA)
Ref: SGSB-SPM62-E
Format: PDF
Number of pages: 39
Publication Date: Apr 21, 2022
Language: English

Description

On November 1, 2018, the Women’s National Basketball Players Association (WNBPA) informed the league that it had decided to opt out of the Collective Bargaining Agreement (CBA) that had been signed in 2014 and was scheduled to run through 2021. The opt-out, which was not unexpected, triggered a period of negotiation that was described by WNBPA President Nneka Ogwumike as “incredibly complex.” This case takes students inside this complicated negotiation process and reveals the dynamics of its successful outcome.
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Geographic Setting: USA
Industry Setting: sports; basketball

Learning Objective

To understand the dynamics of a complex-and successful-negotiation process.

The WNBA-WNBPA 2020 Collective Bargaining Agreement Negotiations: Betting Big on Women

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"The WNBA-WNBPA 2020 Collective Bargaining Agreement Negotiations: Betting Big on Women"