UW Health University Hospital

  • Reference: AD-378-E

  • Year: 2021

  • Number of pages: 3

  • Geographic Setting: Estados Unidos

  • Publication Date: Jul 6, 2021

  • Source: IESE (España)

  • Type of Document: Case

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The case focuses on UW Hospital's approach to improve the accuracy of breast cancer detection using machine learning. Researchers at the University of Wisconsin assembled a unique data set comprising 569 examples of breast cancer biopsies to train a classification model (e.g., logistic regression or classification tree) for breast cancer detection.

Learning Objective

The case can be used in advanced business analytics and machine learning courses to illustrate how predictive models operate in the health care industry. The case can be used to teach technical aspects of machine learning and, in addition, discuss the managerial and ethical implications of using advanced analytics in health care.


classification tree healthcare machine learning predictive models radiology