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Swissair Group
Longstaff, Julian; Mendez M.; Rahnema Alavi, AhmadCaso F-731-EFinanzasThis case describes the collapse of Swissair, the Swiss flag airline, in October of 2001. The student is given the opportunity to analyse the problem, its sources and development.Desde 8,20 €
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The Industrialization of Global Internet Start-ups: The Klaus Hommels Model
Menden, Lenka; Liechtenstein, HeinrichCaso F-861-EFinanzasIn spring 2010, Klaus Hommels, a leading European business angel based in Switzerland, was at his Zurich office reading another news article on the tremendous growth potential of U.S. online group-buying company Groupon. Klaus was inspired by the Groupon business model and wanted to invest in other companies in the developing group-buying market. However, he recognized that there was a major problem with starting and growing technology businesses...Desde 8,20 €
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Merck Sharp & Dohme Argentina, Inc. (B) (Spanish version)
Paine, Lynn Sharp; Hogan, Harold F., Jr.Caso HBS-308S09Dirección estratégicaSupplements the (A) case.Desde 5,74 €
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Merck Sharp & Dohme Argentina, Inc. (A) (Spanish version)
Paine, Lynn Sharp; Hogan, Harold F., Jr.Caso HBS-303S38Dirección estratégicawhether to offer the son of a high-ranking official in the government's national health-care program a place in the company's highly selective intern program for young professionals.Desde 8,20 €
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Nestle S.A. (Spanish version)
Goldberg, Ray A.; Hogan, Harold F., Jr.Caso HBS-903S03EconomíaPeter Brabeck quiere centrarse Nestlé como una compañía de la salud en el sistema alimentario global y hacerlo de una manera que proporciona tanto el crecimiento en las ventas y los márgenes en los países desarrollados y en desarrollo.Desde 8,20 €
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Merck Sharp & Dohme Argentina, Inc. (A)
Paine, Lynn Sharp; Hogan, Harold F., Jr.Caso HBS-398033-EConocimiento y comunicaciónDescribes the efforts of the new managing director of Merck's subsidiary for Argentina, Uruguay, and Paraguay to transform the organization and its culture. Focuses on a critical decision: whether to offer the son of a high-ranking official in the governmDesde 8,20 €