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The Mahindra Group: Leading with Purpose
Gulati, Ranjay; Tahilyani, RachnaCaso HBS-421091-EConocimiento y comunicaciónIndia headquartered Mahindra Group is a multibillion-dollar federation of companies operating across the globe. It is ahead of its time in articulating its purpose and mapping its values, something it had first done at inception and then refreshed yet again as 'Rise' in 2011. Over the past decade, it has cascaded the essence of 'Rise' as a purpose through the organization. The idea was to "challenge conventional thinking and innovatively use all ...Desde 8,20 €
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Coffee Wars in India: Starbucks 2012
Yoffie, David B.; Tahilyani, RachnaCaso HBS-715452-EDirección estratégicaStarbucks entered India in late 2012. This case explores Starbucks' globalization strategy, its success in China, and its vision for India. The case asks whether Starbuck can replicate its success in China in India.Desde 8,20 €