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Responding to the Wii
Hagiu, Andrei; Halaburda, HannaCaso HBS-709448-EDirección estratégicaAfter years of gaming console industry leadership, how should Sony respond to the overwhelming success of competitor Nintendo's user-friendly Wii over Sony's high-tech PlayStation 3? It was August 2008 and Kazuo Hirai, chief executive of Sony Computer Entertainment Inc. (SCEI), was contemplating questions from reporters about how Sony planned to respond to Nintendo's Wii console, which was dramatically leading Sony's PlayStation 3 and Microsoft's...Desde 8,20 €
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Medco Energi Internasional, Teaching Note
Villalonga, Belen; Amit, Raphael; Hartman, ChrisNota del Instructor HBS-208076-EFinanzasTeaching Note to (207-021) and (207-702).Desde 0,00 €
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Gillette Indonesia (Spanish Version)
Quelch, John A.; Long, DianeCaso HBS-504S33MarketingEl gerente de país de Gillette Indonesia está revisando su plan de comercialización de 1996 y teniendo en cuenta si el ritmo de desarrollo del mercado y la combinación de las ventas del producto puede verse afectada por el nivel y tipo de los gastos de Gillette en el mercado.Desde 8,20 €
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Wattpad
Deighton, John; Kornfeld, LeoraCaso HBS-919413-EMarketingHow to run a platform to match 4 million writers of stories to 75 million readers? Use data science. Make money by doing deals with television and film makers and book publishers. The case describes the challenges of matching readers to stories, and of helping writers to produce better stories by supplying feedback on their chapters as they write, all by processing a billion data points daily. But it's hard to acquire new customer groups when alg...Desde 8,20 €
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Everything or Nothing: Martti Ahtisaari and the Aceh Negotiations (A)
Sebenius, James K.; Green, AlexCaso HBS-911040-EIn early 2005, Martti Ahtisaari planned negotiations to end the decades-long conflict between Acehnese insurgents and the Indonesian government that had claimed thousands of lives. The "modern" phase of the insurgency by the fighters from the Free Aceh Movement that sought independence from Indonesia had persisted for some 30 years, claiming tens of thousands dead, countless wounded and tortured, as well as economic damage estimated by the World ...Desde 8,20 €