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Organic Growth at Sonnentor
Dietmar SternadCaso IVEY-9B15M031-EDirección estratégica, Iniciativa emprendedoraThe entrepreneur and founder of Sonnentor, an organic food production company, has grown his business by focusing on unusual strategic and operative choices. Sonnentor emphasizes socially and environmentally responsible behaviour in all its actions and has built its business on fair partnerships with employees, suppliers and other partners. The case highlights the role of “embedded sustainability” in the success of the business and presents the c...Desde 8,20 €
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Bitmovin Inc.: A Start-Up Goes Global
Dietmar SternadCaso IVEY-9B20M140-EDirección estratégica, Iniciativa emprendedoraBy the second quarter of 2018, the chief executive officer (CEO) of the online video technology company Bitmovin Inc. (Bitmovin) had propelled the start-up along an aggressive growth path. After founding the company in Austria, he had relocated Bitmovin’sDesde 8,20 €
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GREENoneTEC: Fierce Competition Under the Sun
Dietmar SternadCaso IVEY-9B14M072-EDirección estratégica, Iniciativa emprendedoraAWARD WINNING CASE - This case was one of the winners of the 2014 John Molson MBA Case Writing Competition. GREENoneTEC, the global market leader in manufacturing flat plate solar thermal collectors, was facing new challenges: the potential market entry of Chinese low-cost competitors and a substitution threat from photovoltaics. The company’s founder and chief executive officer had developed GREENoneTEC from a garage start-up to the industry’s l...Desde 8,20 €
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Long-Term Orientation in the Benedictine Monastery of Admont
Dietmar SternadCaso IVEY-9B16M045-EDirección estratégicaAt the Benedictine monastery of Admont in Austria, which had been economically active for over 940 years, the monks tended to think in centuries rather than quarters. However, the monastery’s business director needed to make a decision in a much shorter timeframe. The monastery employed approximately 600 people in its forestry, wine-growing, energy, real estate, services, and industrial businesses. Its largest subsidiary, an industrial manufactur...Desde 8,20 €