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Sustainability at IKEA Group, Teaching Note
Toffel, Michael W.Nota del Instructor HBS-616017-EDirección estratégicaCan IKEA Group double its global sales within a decade by expending in emerging markets while implementing on its ambitious sustainability strategy that included focusing on raw material sourcing and suppliers' production processes? The case focuses on IKEA Group's efforts to manage the environmental impacts associated with its use of wood, which constituted the majority of its total procurement volume. The company needs to design and deploy a su...Desde 0,00 €