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Phenicoptere: Taking GLOV Global
Aleksandra WasowskaCaso IVEY-9B18M168-EDirección estratégica, Iniciativa emprendedoraOn September 15, 2014, the chief executive officer and the vice-president of the start-up Phenicoptere Ltd. were heading home to Poland. They were returning from a meeting with Armelle S.A. in Marseille, France about selling their innovative product—a makeup-removal glove called GLOV, in Armelle S.A.’s global retail chain. “Isn’t it exciting?” asked the chief executive officer, how often does such a small firm get a chance to talk to the buyers o...Desde 8,20 €
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Infusion's Greenfield Subsidiary in Poland
Christopher Williams; Wendelien van Eerde; Danielle TheCaso IVEY-9B12M076-EDirección estratégica, Iniciativa emprendedoraThe president of Infusion Development Corporation was reviewing the progress of the new subsidiary the company had set up 15 months earlier in Krakow, Poland. The purpose of the subsidiary was to work with other Infusion offices around the world to provide innovative software development services to global clients. The investment, a big success, had grown in size from eight to forty staff in one year, and there were plans to double that by the en...Desde 8,20 €
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Tequila Mobile SA, Teaching Note
Halaburda, Hanna; Surma, JerzyNota del Instructor HBS-712473-EDirección estratégicaTeaching Note for 712453.Desde 0,00 €
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Rovna Dan: The Flat Tax in Slovakia, Teaching Note
Alfaro, Laura; Di Tella, Rafael; Kim, ReneeNota del Instructor HBS-708003-EEconomíaTeaching Note to 707043.Desde 0,00 €
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Pravost Consulting Services
Wasynczuk, Andrew; Chang, Tiffany Y.Caso HBS-918033-ELiderazgo y Dirección de personasPravost Consulting Services considers a division manager's response to the stringent demands of his boss who lambasts him for the division's weak performance. Six months earlier Jakub Kowalski, CEO of Pravost, promoted Viktor Novak to head up the faltering Pravost Consulting Services (PCS). For the most recent two quarters, however, PCS proved to be unfertile ground for Novak who failed to reach Kowalski's (or his own) goals for the division. Kow...Desde 8,20 €
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Tequila Mobile SA ( (Spanish Version)
Halaburda, Hanna; Surma, Jerzy; Sesia, AldoCaso HBS-717S01Dirección estratégicaWojciech Woziwodzki, co-fundador, presidente y CEO de Tequila Mobile SA, un desarrollador de juegos, editor, y el proveedor de servicio móvil, tuvo que tomar algunas decisiones estratégicas importantes. Tequila Mobile SA ya había decidido cambio hacia un nuevo modelo de ingresos "free2play", pero necesaria para decidir si se centran en la construcción de su negocio en los mercados donde la penetración de los teléfonos inteligentes era alta y se d...Desde 8,20 €
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Scrums, Sprints, Spikes and Poker: Agility in a Bulgarian Software Company
Lucia F. Miree; John E. GalletlyCaso IVEY-9B12M007-EDirección estratégica, Liderazgo y Dirección de personas, Tecnologías de la informaciónThis case is about a software development company, Telerik, which was based in Bulgaria and had international offices. The company was founded in 2002 and had become a world leader in user interface (UI) components for Microsoft’s .NET framework. It was still managed by its original four founders and had grown to 400 employees. In 2006, in response to fast growth and to retain its rapid development product process, Telerik adopted agile developme...Desde 8,20 €
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Lincoln Financial Group (B): Making LFD a Reality (Spanish version)
Godes, David B.; Lane, DavidCaso HBS-513S25MarketingLFG reorganizes its business in order to improve customer intimacy. However, to implement the strategy, they need to effect significant changes in the skills of their salespeople. This case series straddles human resource management, corporate strategy, and sales management by exploring the link between a shift in the firm's overall strategy (customer intimacy), the structural implementation of this strategy in the form of the creation of a new d...Desde 5,74 €
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Autosalon Klokočka: Seeking Directions for Growth
Natálie Badie; Ladislav Tyll; Mohit SrivastavaCaso IVEY-W32279-EDirección estratégicaAutosalon Klokočka Holding s.r.o. (Autosalon Klokočka), a Czech Republic-based car dealership, needed to change its business ways. A family-owned car dealership, the company was founded in Prague in 1988 by Jan Klokočka. In the last thirty years, the company had grown into one of the largest authorized car dealers in the Czech Republic by providing a comprehensive range of services to car owners. But the automobile industry had been among the mos...Desde 8,20 €