Esta web utiliza cookies técnicas, de personalización y de análisis, propias y de terceros, para anónimamente facilitarle la navegación y analizar estadísticas del uso de la web. Obtener más información
Resultados de búsqueda
-
Primark Stores Limited: Low-cost Strategy and Sustainability Initiatives
Arpita Agnihotri; Saurabh BhattacharyaCaso IVEY-9B20M059-EDirección estratégicaPrimark was a low-cost, fast-fashion clothing retailer headquartered in the United Kingdom. The company’s low-priced clothing enticed consumers, but it also attracted criticism for exploitative labor practices in the low-cost economies where Primark’s manufacturing was outsourced. However, Primark believed that it created jobs in low-cost economies, and its low prices were the result of efficient initiatives such as no online presence and limited...Desde 8,20 €
-
Contributor Funding And The Turnaround of The Guardian
Arpita Agnihotri; Saurabh BhattacharyaCaso IVEY-9B20M138-EDirección estratégicaThe UK daily newspaper the Guardian undertook turnaround initiatives between January 2016 and April 2019 under the leadership of Katherine Viner, the newspaper’s editor-in-chief. Viner leveraged a new reader-funded contribution model to generate revenues, whereas newspapers such as the New York Times and the Wall Street Journal used paywalls and subscription-based models for revenue generation. Viner also undertook several cost-cutting initiative...Desde 8,20 €