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Emotiv Systems Inc.: It's the Thoughts that Count, Teaching Note
Ofek, Elie; Kindred, NatalieNota del Instructor HBS-511072-EMarketingTeaching Note for 510050.Desde 0,00 €
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ArcelorMittal and the Ebola Outbreak in Liberia, Teaching Note
Reinert, Sophus A.Nota del Instructor HBS-718045-EEconomíaTeaching note for case 718029.Desde 0,00 €
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Kickstarting Tomato Jos in Nigeria, Teaching Note
Reinert, Sophus A.Nota del Instructor HBS-718050-EEconomíaTeaching note for case 718027.Desde 0,00 €
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From Little Things Big Things Grow: The Clontarf Foundation Program for Aboriginal Boys (B)
McFarlan, F. Warren; Vitale, Michael R.Caso HBS-913416-EThis case focuses on the growth of an innovative non-profit institution that motivates aboriginal children to attend school by harnessing their love of football.Desde 5,74 €
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Rio Tinto vs. the Securities and Exchange Commission, Teaching Note
Dey, Aiyesha; Palepu, Krishna G.Nota del Instructor HBS-119078-EContabilidad y controlTeaching note for case 119046.Desde 0,00 €
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L’Abode Accommodations Down Under: Agile Leadership Navigates Pandemic Threat to Business Survival - Teaching Note
Dennis Paris; Sheri Lambert; Jennifer M. Sundstrom-FitzgeraldNota del Instructor IVEY-W26693-EDirección estratégica, MarketingTeaching note for product W26692.Desde 0,00 €
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Liberia, Teaching Note
Werker, Eric; Cornell, IanNota del Instructor HBS-713001-EEconomíaTeaching Note for 712011. From 1989 to 2003 civil war raged in Liberia, causing GDP per capita to drop an unprecedented 90% from peak to trough. The roots of Liberia's conflict and economic decline are complex and intertwined, resting on over a century of discriminatory elite rule and twisted by ethnic politics during a military dictatorship. By late 2011, eight years of post-conflict government have restored basic order, re-opened the country to...Desde 0,00 €
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The Work of Leadership (Spanish version)
Heifetz, Ronald A.; Laurie, Donald L.Artículo HBS-R0111KLiderazgo y Dirección de personasChanges in societies, markets, and technologies around the globe constantly force businesses to clarify their values, develop new strategies, and learn new ways to operate. The most important task for leaders in the face of such challenges is mobilizing people throughout their organizations to do adaptive work. In this HBR article from 1997, the authors suggest that the prevailing notion that leadership consists of having a vision and aligning p...Desde 8,20 €
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MTN and the Nigerian Fine
Albert Wöcke; Paul W. BeamishCaso IVEY-9B17M031-EDirección estratégicaIn late 2015, South African telecommunications giant MTN was fined US$5.2 billion by the Nigerian authorities for a mass of improperly registered subscribers—the largest fine of its kind ever imposed in the industry anywhere in the world. MTN was an emerging-market multinational corporation with a track record of successfully operating in some of the toughest, riskiest emerging markets. Thus, it was surprising that MTN had been unable to avoid a ...Desde 8,20 €
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CSL: Rebranding “The Biggest Company No One’s Ever Heard Of"
Bertrand Guillotin; Sheri Lambert; Phoebe DickinsonCaso IVEY-W34093-EAnálisis de decisiones, MarketingIn October 2021, the head of digital communications and branding at the Australian biopharmaceutical conglomerate CSL Limited (CSL), was tasked with a strategic rebranding exercise. By August 2022, he and other stakeholders felt a sense of pride and satisfaction at how quickly the rebranding initiatives had been completed. CSL felt that it had achieved the desired brand associations and met its targeted brand net promoter score performance. Looki...Desde 8,20 €