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Buy Online, Pickup in Store: Vice President of E-Commerce Supplement
Moreno, Antonio; Gallino, Santiago; Klopfenstein, AmyCaso HBS-621106-EServicios y operacionesIn April 2019, Sylvarella VP of E-Commerce Charla Limont must review an analysis of her department's sales data to determine the impact of the company's Buy Online, Pickup in Store (BOPS) program. The program implementation created significant problems foDesde 8,20 €
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The Globalization of Manchester City Football Group
Roche, Maria P.; Zuzul, Tiona; Hernandez, Exequiel; Klopfenstein, AmyCaso HBS-723391-EDirección estratégicaThis case describes the efforts of City Football Group (CFG) to purchase Esporte Clube Bahia (Bahia), a Brazilian professional soccer club. CFG's strategy was to acquire under-performing clubs worldwide, invest money in high-profile players, and improve the teams' performances. The company also aimed to develop young players on its lower-tier teams and then funnel them to Manchester City, its highest-performing team, once they matured. CFG instru...Desde 8,20 €
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Buy Online, Pickup in Store: CEO Supplement
Moreno, Antonio; Gallino, Santiago; Klopfenstein, AmyCaso HBS-621104-EServicios y operacionesIn April 2019, Sylvarella CEO Sylvia Coparella must assess the impact of the company's Buy Online, Pickup in Store (BOPS) program on her company's overall sales. To do so, she must review analyses of both e-commerce and brick-and-mortar sales data and comDesde 8,20 €
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Juno (B): Leveraging Student Power
Schwartzstein, Joshua R.; McGinn, Kathleen L.; Klopfenstein, AmyCaso HBS-921033-EDirección estratégicaIn March 2020, Juno co-founders Chris Abkarians and Nikhil Agarwal decided to pitch banks in anticipation of their annual auction while negotiating directly with private lender Eager. Responses from the majority of private lenders-including Juno's 2019 paDesde 5,74 €
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Soofa: Displaying the Right Path?, Teaching Plan
Bussgang, Jeffrey J.; Klopfenstein, AmyNota del Instructor HBS-821055-EIniciativa emprendedoraDisplaying the Right Path?" HBS 820-098. The case explores the tension between two different financing and expansion plans for a startup, and explores issues related to business model pivots and industry transitions. An added layer of tension exists between the CEO, a first-time female founder, and an experienced male media executive, providing a dilemma of whether the CEO should follow her own instincts or defer to the expertise of others and p...Desde 0,00 €
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Soofa: Displaying the Right Path
Bussgang, Jeffrey J.; Klopfenstein, Amy; Migdal, AmramCaso HBS-820098-EIniciativa emprendedoraIn November 2019, Sandra Richter, co-founder and CEO of Soofa, a network of advertising-supported digital bulletin boards, must decide between two different fundraising and expansion plans for her company. One plan entails raising $15 million in a Series A round and pursuing an aggressive expansion strategy, while the other represents a more modest $3 million raise to bring the company to operating profitability. Richter had developed the $15 mil...Desde 8,20 €
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Buy Online, Pickup in Store: Vice President of Store Operations Supplement
Moreno, Antonio; Gallino, Santiago; Klopfenstein, AmyCaso HBS-621105-EServicios y operacionesIn April 2019, Sylvia VP of Store Operations Axley Vega must review an analysis of her department's sales data to determine the impact of the company's Buy Online, Pickup in Store (BOPS) program. BOPS implementation created significant problems for the stDesde 8,20 €
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Buy Online, Pickup in Store: Evaluating an Omnichannel Intervention in Retail
Moreno, Antonio; Gallino, Santiago; Klopfenstein, AmyCaso HBS-621103-EServicios y operacionesIn October 2018, fashion, wellness, and beauty retailer Sylvarella implemented a Buy Online, Pickup in Store (BOPS) program in an attempt to counteract a sales decline. While BOPS had the potential to meet customer expectations for a seamless order and fuDesde 8,20 €
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VideaHealth: Building the AI Factory
Lakhani, Karim R.; Klopfenstein, AmyCaso HBS-621021-EServicios y operacionesFlorian Hillen, co-founder and CEO of VideaHealth, a startup that used artificial intelligence (AI) to detect dental conditions on x-rays, spent the early years of his company laying the groundwork for an AI factory. A process for quickly building and iteDesde 8,20 €
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Facebook's Libra (B): The Privatization of Money
Di Maggio, Marco; Rouen, Ethan; Serafeim, George; Klopfenstein, AmyCaso HBS-121055-EContabilidad y controlThis case addresses the events that took place following the conclusion of the case "Facebook's Libra (A): The Privatization of Money?" In October 2019, several months after the conclusion of the A case, multiple members of the Libra Association announcedDesde 5,74 €