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The De Beers Group: Launching GemFair for Artisanal Diamonds
Esty, Benjamin C.; Fisher, DanielCaso HBS-719437-EDirección estratégicaIn April 2018, the De Beers Group launched a pilot project called GemFair to create a new supply of ethically and environmentally sourced diamonds from artisanal and small-scale mines (ASM) in Sierra Leone. Whether this project would yield a meaningful supply of rough diamonds for De Beers, improve its ability to track diamonds accurately from African mines to consumers around the world, and simultaneously improve both the working conditions in m...Desde 8,20 €
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Bharti Airtel in Africa
Palepu, Krishna G.; Bijlani, TanyaCaso HBS-112096-EConocimiento y comunicaciónIn June 2010, Bharti Airtel, India's largest mobile services operator, acquired the African assets of Bahrain-based Zain Telecom for $10.7 billion-the largest ever cross-border deal in emerging markets. Bharti's executives envisioned that they would repliDesde 8,20 €
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Emerging Markets: Look Before You Leap
Khanna, Tarun; Palepu, KrishnaArtículo ART-2385-EDirección estratégicaThink "emerging markets," and most people think BRICs. The problem with this approach is that it is too simplistic and tends to treat emerging markets as one homogeneous whole, when the exact opposite is true. Instead of asking, "What's my emerging market strategy for Brazil, Russia, India or China?" companies should ask themselves, "In which ways is this particular market emerging?" Viewed this way, the answer may surprise them. The authors synt...Desde 8,20 €