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Mu oz Group: Sustaining Global Vertical Integration Through Innovation
Alvarez, Jose B.; Lobb, AnnelenaCaso HBS-515011-EMarketingThe Mu oz Group, a vertically integrated fruit, flower, juice and ice cream supplier, was at a strategic crossroads. What was the best way to achieve profit goals and provide the company with sustainable competitive advantage? Mu oz Group, which supplied supermarket chains and food distribution chains around the world with fruit, flowers, juice and ice cream, was at a strategic crossroads in 2014. CEO Alvaro Mu oz had to choose the best way to...Desde 8,20 €
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StockX: The Stock Market of Things (Abridged)
Farronato, Chiara; Horton, John J; Lobb, Annelena; Kelley, JuliaCaso HBS-621107-EServicios y operacionesFounded in 2015 by Dan Gilbert, Josh Luber, and Greg Schwartz, StockX was an online platform where users could buy and sell unworn luxury and limited-edition sneakers. Sneaker resale prices often fluctuated over time based on supply and demand, creating aDesde 8,20 €