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The E-Line Cityboard
Soler, Edi; Peñalva, FernandoCaso C-784-EContabilidad y control, Iniciativa emprendedoraSix months after incorporating the company, the two founders of the firm E-Line Cityboard Supply Ltd. (ELC) were preparing the first Board of Directors meeting. ELC was a London-based distributor and online retailer of the E-Line Cityboard, a portable and rechargeable battery-powered self-balancing wheeled board, commonly referred to in the market as a "hoverboard." Increased competition and legislation prohibiting the use of hoverboards in publi...Desde 8,20 €
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E-Cigarettes: Marketing Versus Public Health
Quelch, John A.; Rodriguez, MargaretCaso HBS-514059-EMarketingTo maximize their effectiveness, color cases should be printed in color. Electronic cigarettes (e-cigarettes) were heralded by some as a healthcare game changer, enabling smokers to switch to a new product which carried lower risk of cancer. However, there were concerns about the public health risk of e-cigarettes, particularly the chance that teens would easily develop nicotine addictions from smoking the fruit-flavored products. Manufacturers a...Desde 8,20 €
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Environmental Technology Fund Partners and E-Leather
Gandhi, Vikram; Sesia, AldoCaso HBS-318001-EFinanzasIt is 2014 and Environmental Technologies Fund (ETF) Partners, a U.K.-based venture capital firm, has an opportunity to invest in a privately-held U.K. company that manufactured engineered composition leather extracted from waste leather using an environmentally-friendly process. The end product looked, smelled and felt like natural leather. Scalable marketplace adoption of E-Leather's products looked promising, but was just that-promising. And t...Desde 8,20 €
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E-cigarettes: Marketing Versus Public Health, Teaching Note
Quelch, John A.Nota del Instructor HBS-514108-EMarketingTeaching Note for 514059.Desde 0,00 €
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Crisis Management (E): North American Sporting League Visits Mexico City
Foster, GeorgeCaso SGSB-SPM40E-ELiderazgo y Dirección de personasA major sports league has decided to run its season opening game in Mexico City. When the teams arrive in the country four days before the event, two of Team A’s star players are kidnapped. The (A) case provides relevant background information about the league, the team, the players, and the planned activities surrounding the season opening game. It also describes what is initially known about the crisis situation. In cases (B) through (F), a...Desde 5,74 €
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Hospital for Special Surgery (A)
Herzlinger, Regina E.Caso HBS-315012-EHospital for Special Surgery, a focused factory for orthopedics and joint disease, is contemplating various growth options: further growth in the United Kingdom's National Health Services, management of hospitals in the United States, and/or hospital consulting. Reviews the issues surrounding growth of a nonprofit institution and the United Kingdom's socialized health care system.Desde 8,20 €
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The Vitality Group: Paying for Self-Care
Herzlinger, Regina E.Caso HBS-310071-EIniciativa emprendedoraVitality is part of a $2 billion start-up South African and U.K. health insurance firm. It has achieved excellent results in rewarding people for promoting their health. It is now contemplating how to enter the U.S. market.Desde 8,20 €
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The Mexican Social Security Institute - Towards deconcentration of health service providers
Jané E.; Ribera, JaumeCaso P-1044-EServicios y operacionesThree years ago, the Mexican Social Security Institute (IMSS), a highly centralized and hierarchical organization, started to devolve powers to its service units, grouped in decentrally managed medical areas (AMGDs). It was a slow process until a project was set up to create the necessary tools to administer the new decentralized system. Dr. Martín is the head of one of the new medical areas. He and his bosses have made the necessary changes to ...Desde 8,20 €
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Ipoderac (Spanish Version)
Austin, James E.Caso HBS-303S01Para maximizar su eficacia, los casos de color deben imprimirse en color. Este 32 años de edad, sin fines de lucro se ha dedicado a la atención y el desarrollo social de los niños de la calle abandonados en México. Examina los esfuerzos de la organización para lograr la sostenibilidad financiera, en particular a través de actividades de ingresos ganados en su granja. Incluye exhibiciones de color.Desde 8,20 €