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IDEO: Human-Centered Service Design
Buell, Ryan W.; Otazo, AndrewCaso HBS-615022-EServicios y operacionesTeach this case online with new suggestions added to the Teaching Note. This case study includes mandatory video elements, which are integrated into the pre-class assignment for students and the classroom teaching plan for instructors. Information on how to access and use these multimedia components is included in the Teaching Note. The case describes IDEO, one of the world's leading design firms, and its human-centered innovation culture and pr...Desde 8,20 €