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Empresas La Polar, S.A. (B)
Edward Waltzer; Matko KoljaticCaso IVEY-9B16C033-EDirección estratégica, Liderazgo y Dirección de personasSupplement for product 9B16C032.Desde 5,74 €
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Shrimp Farming in Ecuador
David W. ConklinCaso IVEY-9A97H005-EDirección estratégicaThe primary decision maker operated an extensive shrimp farming business in Ecuador. The shrimp value chain consisted of many activities that culminated in the preparation of a wide variety of frozen appetizers and dinners. In order to increase profitability, the company faced the challenges of moving up the value chain. Meanwhile, global consumption of shrimp value-added products was increasing rapidly. Foreign food processors and retailers had ...Desde 8,20 €
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Spotify: Facing the Protestors’ Music
Yan Castaldo; Michael Sawers; Jacob Tawil; Osmaan Dawood; Kyle Punnett; Wren MontgomeryCaso IVEY-W26296-EDirección estratégicaSpotify Technology S.A. (Spotify) was facing significant problems with public relations due to artists’ claims of poor treatment. They had accused Spotify of underpaying artists, obscuring its business practices, and being overly litigious. The objections reached a critical point with a union of creatives, the Union of Musicians and Allied Workers (UMAW), submitting a petition to Spotify and on March 15, 2021, protesting at its global offices. Sp...Desde 8,20 €
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Diana Uribe: From Radio to Podcasts
Liliana Lopez JimenezCaso IVEY-9B20M102-EDirección estratégica, Iniciativa emprendedoraDiana Uribe was a successful cultural personality in her native Colombia, best known for her national radio show about world history. Since 2000, the show had aired every Sunday on Caracol Radio, Colombia’s most popular news radio station. On October 9, 2Desde 8,20 €
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How to Tackle a Strategy Case
Cara C. MaurerNota técnica IVEY-9B21M040-EDirección estratégicaThis short technical note offers a multi-step process for how to analyze a strategy case. The technical note makes reference to frameworks and tools found in the following strategy textbook: Mary M. Crossan, Cara C. Maurer, W. Glenn Rowe, and Michael J. Rouse, Strategic Analysis and Action, 10th ed. (Toronto, ON: Pearson Publishing, 2021) [forthcoming]. This note explains that cases have no single correct answer and that if the analysis has no te...Desde 8,20 €
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Delirio: Branding and Dancing during the Pandemic
Juanita Cajiao; Enrique RamirezCaso IVEY-W29892-EDirección estratégica, MarketingEarly in 2020, la Fundación Delirio (Delirio), a salsa dance, music, and circus arts show from Cali, Colombia, faced the abrupt and indefinite suspension of its presentations because of lockdowns associated with COVID-19. The general director and the staff who remained had to find new ways to connect with their audiences, relying on the strength of the brand, which help them stay afloat despite restrictions on live performances. However, when con...Desde 8,20 €
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CFR Pharmaceuticals: Potential Synergies in Africa
Charlene C. LewCaso IVEY-9B14C049-EDirección estratégica, Liderazgo y Dirección de personasThe third-generation leader of CFR Pharmaceuticals had been successful in executing a strategy of consolidating pharmaceutical firms across Latin America. As part of the company’s expansion strategy, the CEO explored opportunities to develop multiple sources of growth and expand CFR Pharmaceutical’s footprint in emerging markets; to do this, he found a company in South Africa, Adcock Ingram, to acquire. The combined company would offer CFR produc...Desde 8,20 €
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Chauvco Resources Ltd.: The Argentina Decisions (C)
David W. ConklinCaso IVEY-9B12M084-EDirección estratégicaThis follow-up to Chauvco Resources Ltd.: The Argentina Decisions (A) and (B) encourages students to analyze Argentina’s macroeconomic policies in 2012. Of particular interest are the lessons for Greece if it exits from the Eurozone, with the perhaps inevitable pursuit of the Argentine paradigm.Desde 5,74 €
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The Plastilene Group: Sustainable Innovation Strategy
Ricardo Estrada; Juan Carlos Rodríguez; Michael RiveraCaso IVEY-9B21M022-EDirección estratégicaIn 2020, the corporate purchasing and sustainability manager at the Plastilene Group (a plastics producer based in Colombia) needed to address a sustainability challenge. In response to media and legislative attacks and consumer behaviour changes regarding the use of plastic products globally, the corporate purchasing and sustainability manager, supported by the company’s chief executive officer, was tasked with leading a strategic renewal in the...Desde 8,20 €
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Gran Tierra Energy Inc. in Brazil
Birgitte Grøgaard; Charlene D. Miller; Vivek ShahCaso IVEY-9B14M157-EDirección estratégica, Iniciativa emprendedoraThe CEO of Gran Tierra Energy (GTE) had to prepare for an upcoming strategy session with senior executives. GTE’s investments in Peru looked promising, as recent exploration well tests indicated large oil reserves with significant production potential that could transform the company. However, the company’s Brazil operations continued to encounter challenges, such as setbacks in applying new technologies. The CEO had had high hopes when GTE enter...Desde 8,20 €