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Tunaiku: An Innovative Indonesian Fintech Navigates Regulatory Ambiguity
Marleen Dieleman; Ishtiaq P. MahmoodCaso IVEY-9B20M036-EDirección estratégica, Iniciativa emprendedoraIn late 2018, the chief executive officer and founder of Tunaiku, a new digital consumer-lending financial technology (fintech) company in Indonesia, faced a dilemma. Although he had set out in 2014 to revolutionize Indonesia's consumer lending by providing people in the underserved lower segment of society with small unsecured loans, he now faced his most crucial challenge—dealing with Indonesia’s changing regulatory environment. When he had lau...Desde 8,20 €
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BTPN: A Traditional Bank that became a Digital Indonesian Jenius
Marleen Dieleman; Ishtiaq P MahmoodCaso IVEY-9B21M009-EDirección estratégicaIn 2020, the Indonesian bank PT Bank Tabungan Pensiunan Nasional Tbk (BTPN) had to make a decision regarding a digital transformation strategy for its future. BTPN had started as a small bank that focused on pensioners, but became known for its innovation after a private equity partner bought a stake in 2008. Initially innovating successfully in microfinance, BTPN decided to go digital by creating an in-house start-up in 2015 called Jenius, there...Desde 8,20 €
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Telefónica de Argentina (D)
Ballve, A.; Corrales, J.M.; Frías; P.Caso IAE-IAE-C117-00050-SPTelefónica de Argentina resultó adjudicataria del servicio telefónico de la mitad sur de Argentina, en la privatización de la estatal ENTEL. En 1993, se enfrenta al desafío de revertir innumerables inconvenientes: falta de calidad en el servicio y en la atención al cliente, falencias en recursos humanos, tecnología antigua, una demanda insatisfecha debido a la limitada capacidad de la red, y altos índices de morosidad. A efectos de indicar y com...Desde 5,74 €
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7-Eleven Indonesia Innovating in Emerging Markets
Marleen Dieleman; Ishtiaq P Mahmood; Peter DarmawanCaso IVEY-9B15M081-EDirección estratégica, Iniciativa emprendedoraAWARD-WINNING CASE - 2015 AESE Case Writing Competition. The global convenience store brand 7-Eleven entered Indonesia in 2009, with local player PT Modern International as the master franchisor. To differentiate the stores from other convenience stores and to cater to emerging market customers in Indonesia, the CEO combined the idea of a restaurant and a convenience store in his new 7-Eleven outlets. The 7-Eleven stores provided an affordable an...Desde 8,20 €