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Intangible Asset Valuation at Liberty Media and Formula One - Teaching Note
Kun Huo; Andre SanchezNota del Instructor IVEY-W31822-EContabilidad y control, FinanzasTeaching note for product W31821.Desde 0,00 €
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Intangible Asset Valuation at Liberty Media and Formula One
Kun Huo; Andre SanchezCaso IVEY-W31821-EContabilidad y control, FinanzasA business school student was preparing for a stock pitch competition. He had developed an interest in stock held by investor Warren Buffet in Liberty Media Corp.’s Series C Liberty Formula One common shares. His research revealed that a substantial part of Formula One’s valuation was accounted for as intangible assets and comprised, in particular, what was known as the 100-year agreement with the Fédération Internationale de l’Automobile, the sp...Desde 8,20 €