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SAPMER: Strategic Growth and Its Financial Implications
Yuan Ding; Hua Zhang; Chun (Jane) Xie; Ellen JiangCaso IVEY-9B17B006-EContabilidad y control, Dirección estratégica, Iniciativa emprendedoraSAPMER SA was a Southern Ocean fishing company started by three Réunion Island entrepreneurs with one ship in 1947. The company grew from an entrepreneurial venture to a corporate acquisition, then back to a beloved family business not expected to make much money. But in 2006, SAPMER SA tested the waters with a new tuna venture. The venture was successful, but the company saw a better long-term opportunity in occupying a niche position. SAPMER SA...Desde 8,20 €
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BYD: The Art of Precise Profit Management
Yuan Ding; Hua Zhang; Chun (Jane) XieCaso IVEY-9B16B022-EContabilidad y control, Dirección estratégicaBYD Company Limited (BYD) manufactured rechargeable batteries, mobile phone components, and automobiles. In 2008, the company caught the attention of Warren Buffet’s investment group, and their investment in BYD caused BYD’s share price to increase 917.86 per cent over just a year, setting Chinese investors’ expectations high for BYD’s release of A-shares, planned for June 2011. BYD’s 2010 annual report showed that the company’s performance had a...Desde 8,20 €