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Sustainabilitiy at Nespresso. A boost for business
Reina Paniagua, R.; García de Castro, A.; Garrido Martinez, E.Caso IIST-DGI-351-E-EGobierno corporativoNespresso has managed to make sustainability its own. Sustainability has managed to be incorporated into the business model, as one more part. This premise is what has allowed the issue of sustainability to be one more pillar in Nespresso's strategy. Ecolaboración is its way of approaching comprehensive management to achieve a sustainable future for all, and the concept that helps each of its operations to be under that prism. The goal: to manufa...Desde 8,20 €
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Sustainability at Ingka Group (IKEA): Breaking paradigms down
Reina Paniagua, R.; García de Castro, A.; Garrido Martinez, E.Caso IIST-DGI-348-E-EGobierno corporativoIKEA was undertaking the most significant overhaul in its history under the principles of becoming more affordable, accessible, and sustainable. One of Ingka Group’s main challenges in creating value was how to be omnichannel, i.e., how to create a business model that, on the one hand, optimized the company’s existing assets and, on the other, made it possible to develop new channels. However, the greatest challenge was climate change. IKEA had c...Desde 8,20 €
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La sostenibilidad en Ikea: Rompiendo paradigmas
Reina Paniagua, R.; García de Castro, A.; Garrido Martinez, ECaso IIST-DGI-348Gobierno corporativoIKEA estaba viviendo la transformación más importante de su historia bajo los principios de volverse más asequible, accesible y sostenible. Uno de los principales retos de Ingka Group en la creación de valor era cómo ser omnicanal, es decir, cómo crear un modelo de negocio que, por un lado, optimizara los activos existentes de la compañía y, por otro, permitiera desarrollar nuevos canales. Sin embargo, el mayor desafío fue el cambio climático. IK...Desde 8,20 €
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La sostenibilidad en Nespresso. Un motor en el negocio
Reina Paniagua, R.; García de Castro, A.; Garrido Martinez, E.Caso IIST-DGI-351Gobierno corporativoNespresso ha conseguido hacer de la sostenibilidad algo propio. La sostenibilidad ha logrado estar incorporada en el modelo de negocio, como una parte más. Esa premisa es la que ha permitido que el tema de la sostenibilidad sea un pilar más en la estrategia de Nespresso. Ecolaboración es su manera de enfocar una gestión integral para conseguir un futuro sostenible entre todos, y el concepto que ayuda a que cada una de sus operaciones esté bajo es...Desde 8,20 €
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Coca-Cola European Partners. From the Iberian Peninsula to Europe (B)
Bernal Glez-Villegas, J.; García de Castro, A.; Ocaña Derqui, G.Caso IIST-DGI-290-E-EGobierno corporativoSince the early 1950s and for almost 50 years, the Spanish bottler model for the Atlanta company, The Coca Cola Company, remained almost the same. In 2011, old sounds of merger resonated stronger in Spain driven by the economic environment, changes in the sector and the TCCC President. Despite initial rejections from shareholder families, in June 2013 eight Iberian companies merged to form Coca Cola Iberian Partners. Three years later it took pla...Desde 5,74 €
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Coca-Cola European Partners. From the Iberian Peninsula to Europe (A)
Bernal Glez-Villegas, J.; García de Castro, A.; Ocaña Derqui, G.Caso IIST-DGI-289-E-EGobierno corporativoSince the early 1950s and for almost 50 years, the Spanish bottler model for the Atlanta company, The Coca Cola Company, remained almost the same. In 2011, old sounds of merger resonated stronger in Spain driven by the economic environment, changes in the sector and the TCCC President. Despite initial rejections from shareholder families, in June 2013 eight Iberian companies merged to form Coca Cola Iberian Partners. Three years later it took pla...Desde 8,20 €
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Coca-Cola European Partners. From the Iberian Peninsula to Europe (A) and (B). Teaching Note
Bernal Glez-Villegas, J.; García de Castro, A.; Ocaña Derqui, G.Nota del Instructor IIST-DGITN-289-E-290-E-EGobierno corporativoSince the early 1950s and for almost 50 years, the Spanish bottler model for the Atlanta company, The Coca Cola Company, remained almost the same. In 2011, old sounds of merger resonated stronger in Spain driven by the economic environment, changes in the sector and the TCCC President. Despite initial rejections from shareholder families, in June 2013 eight Iberian companies merged to form Coca Cola Iberian Partners. Three years later it took pla...Desde 0,00 €
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Aertec Solutions
Martínez Jiménez, M.; García de Castro, A.Caso IIST-DGI-330-E-EGobierno corporativoAertec is a company in the aeronautical sector with international presence that had closed 2019 with a record turnover (33.5 M€). The profits, however, was being penalized for its constant innovation and diversification. Aertec had four lines of business, clearly differentiated. The two most consolidated ones are profitable, while the two most recent were subsidized and the company thought that they could make a difference in the medium-term futu...Desde 8,20 €