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Weathernews
Lakhani, Karim R.; Kanno, AkikoCaso HBS-617053-ETecnologías de la informaciónTomohiro Ishibashi (Bashi), Chief Executive Officer for B to S and Julia Foote LeStage, Chief Innovation Officer of Weathernews Inc., were addressing a panel at the Harvard Business School Digital Summit on creative uses of big data. They told the summit attendees about the Sakura (cherry blossoms) Project, where the company asked users in Japan to report about how cherry blossoms were blooming near them, day by day, had opened up opportunities f...Desde 8,20 €