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Allied Founders: Surviving Internationally
Gurudutt Nayak; Amol Dhaigude; Debmallya ChatterjeeCaso IVEY-9B18E003-EDirección estratégica, Iniciativa emprendedora, Tecnologías de la informaciónOn June 25, 2014, the director of marketing and development at Allied Founders Pvt. Ltd., a company that operated out of Belgaum in India, was analyzing various problems associated with his company’s management approach. The director was considering a change from the company’s system of breakdown maintenance to a new information system of preventive maintenance. While executing its first international export order, the company faced several chall...Desde 8,20 €