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Equitel: The Battle for Mobile Money in Kenya
Mazzacani, Giovanni Maria; Lago, AlejandroCaso P-1153-EDirección estratégica, FinanzasThe case describes the competitive situation in the telecom and mobile money industry in Kenya after 2014. It also presents the strategic options for Equity Bank, the largest retail bank in Kenya, to enter the market as a mobile virtual network operator (MVNO) and challenge the dominant position of Safaricom, the homegrown dominant operator. The entrance of Equity Bank (considered "another 500-pound gorilla") could mean a newly competitive landsc...Desde 8,20 €
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Equitel: The Battle for Mobile Money in Kenya (French Version)
Mazzacani, Giovanni Maria; Lago, AlejandroCaso P-1153-FRDirección estratégica, FinanzasThe case describes the competitive situation in the telecom and mobile money industry in Kenya after 2014. It also presents the strategic options for Equity Bank, the largest retail bank in Kenya, to enter the market as a mobile virtual network operator (MVNO) and challenge the dominant position of Safaricom, the homegrown dominant operator. The entrance of Equity Bank (considered "another 500-pound gorilla") could mean a newly competitive landsc...Desde 8,20 €
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Equitel: The Battle for Mobile Money in Kenya - Teaching Note
Lago, AlejandroNota del Instructor PT-76-EDirección estratégica, FinanzasThe case describes the competitive situation in the telecom and mobile money industry in Kenya after 2014. It also presents the strategic options for Equity Bank, the largest retail bank in Kenya, to enter the market as a mobile virtual network operator (MVNO) and challenge the dominant position of Safaricom, the homegrown dominant operator. The entrance of Equity Bank (considered "another 500-pound gorilla") could mean a newly competitive landsc...Desde 0,00 €
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Metro Bank: The British Banking Revolution Begins
Lago, Alejandro; Moscoso, PhilipCaso P-1112-EDirección estratégica, Finanzas, Servicios y operacionesVernon W. Hill has created quite a unique bank fully focused on delivering great customer service. Previously, in the United States, his approach has been highly successful. The question is: will he be able to replicate the success in the U.K. and lead to a banking revolution? But to answer this question, one first has to fully understand what the business model is all about.Desde 8,20 €