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Abiomed and the AbioCor Clinical Trials (A)
Powell, Elizabeth A.; Goldberg, RebeccaCaso DARDEN-BC-0204-EConocimiento y comunicaciónTo protect patient confidentiality, Abiomed, makers of the AbioCor artificial heart, adopt a 30-day "quiet period" surrounding implantations, which is construed by mainstream media as a "news blackout." In late 2002, James Quinn, the fifth transplant recipient, dies after 289 days. A month later, in a New York Times article describing Quinn's pain and suffering, Quinn's widow claims that her husband had not been adequately informed of the likely ...Desde 8,20 €
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Pat Greene: From Jarhead to Egghead
Powell, Elizabeth A.; Goldberg, Rebecca; Zegarelli, JamesCaso DARDEN-BC-0271-EConocimiento y comunicaciónThis case challenges the adage, “You can take a man out of the Marines, but you can’t take the Marines out of the man.” Newly transitioning as a Marine officer into his first civilian job, Pat Greene will need to learn how to flex his leadership communication style to meet the demands of his new work culture. The case illustrates the contingent and situational nature of effective communication, or in other words, how a communication style that ma...Desde 8,20 €
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Abiomed and the AbioCor Clinical Trials (B)
Powell, Elizabeth A.; Goldberg, RebeccaCaso DARDEN-BC-0205-EConocimiento y comunicaciónIn late 2002, a sensational article in the New York Times depicting James Quinn's experience and death following implantation with the AbioCor artificial heart raises questions about Abiomed's handling of the informed consent process related to its clinical trials. At the same time, investor confidence in the company wanes due to the apparent stall in the clinical trial's progress. This B case illustrates Abiomed's handling of the situation, alon...Desde 5,74 €
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Disruption, Transformation, Rebirth: Steel Production Ends in Bethlehem, Pennsylvania
West, June A.; Goldberg, RebeccaCaso DARDEN-BC-0226-EConocimiento y comunicación"Bethlehem Steel quit making steel in 1995 in its Pennsylvania hometown. By 1998, it had shut down its coke furnaces and sold its last two steel-related businesses at the 1,800-acre Lehigh Valley complex. Seven hundred executives were left to dismantle and dispose of the silent mills and cold furnaces, while former employees and city businesses coped with the reality of unemployment and bankruptcy. Curtis H. (Hank) Barnette, chairman and CEO, kno...Desde 8,20 €