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Winning Strategies The Spanish Royal Tennis Federation
Oliver, Daniel; Davila, AntonioCaso DG-1498-EServicios y operacionesEl mismo que habíaSince 1995, Spain has had the most men tennis players on the ATP Top 100. The case presents the state of tennis in Spain in 2004 with the objective of having students analyze the different constituencies of a sport and how each one brings something to create success. The case can be used to analyze the sports industry or to go through an industry form an industrial organization perspective.Desde 8,20 €
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RACC - Circuit de Catalunya: Sports Infrastructure and Regional Promotion
Oliver, Daniel; Davila, AntonioCaso DG-1512-EServicios y operacionesThe case addresses the impact of sports on the local economy. It describes the business model of a race track with a focus on the managment of the Formula One Grand Prix. As is often the case, race tracks are not necessarily profitable and the Circuit de Catalunya has reached profitability because of its success in attracting spectators to its Formula One event. Government support is an important factor in the long term viability of a world cla...Desde 8,20 €