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Micoderm: Prevention and treatment of diaper's dermatitis
Fernández, Albert; Palencia, LuisCaso ASN-49-EAnálisis de decisionesA pharmaceutical company, LIDERM, has to decide the status of one of its more traditional products, Micoderm. Micoderm is currently among the medicines heavily subsidized by the Spanish health system, which ensures the product an important volume. On the other hand, the price the company can charge the end consumer is quite low, to the point that due to lack of price revision, it is currently loosing money. The company has to decide whether to wi...Desde 8,20 €