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Writing a Business Plan: The Basics
HBS Press; Harvard Business School PressCapítulo de Libro HBS-5344BC-EIniciativa emprendedoraEvery entrepreneur is encouraged to write a business plan; those who don't quickly learn that future operations can be derailed without a cohesive printed mission and that obtaining outside funding is nearly impossible without one. This chapter discusses the managerial purposes of a business plan and describes the key points that potential investors look for. This chapter is excerpted from Harvard Business Essentials: Entrepreneur's Toolkit.Desde 8,20 €