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Resuscitating Monitter
Edelman, Benjamin; Sun, WeiCaso HBS-915027-EIniciativa emprendedoraAfter a Twitter API change and policy change block his fledling startup, solo entrepreneur Alex Holt evaluates his options. Should he double-down with a major investment in new servers, rewriting his app from scratch, and charging users for a service that had prided itself on being free? Or give up and admit defeat? Was there any middle ground?Desde 8,20 €
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Resuscitating Monitter, Teaching Note
Edelman, Benjamin; Sun, WeiNota del Instructor HBS-916007-EIniciativa emprendedoraTeaching note for case 915027.Desde 0,00 €
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SaferTaxi: Connecting Taxis and Passengers in South America, Teaching Note
Coles, Peter A.; Edelman, BenjaminNota del Instructor HBS-913063-EIniciativa emprendedoraTeaching Note for 913041.Desde 0,00 €
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How to Launch Your Digital Platform
Edelman, BenjaminArtículo HBS-R1504H-EIniciativa emprendedoraThe ubiquity of internet access has caused a sharp rise in the number of businesses offering platforms that connect users for communication or commerce. Entrepreneurs are particularly drawn to these platforms because they create significant value and have modest operating costs, and network effects protect their position once established--users rarely leave a vibrant platform. But these businesses also raise significant start-up challenges. Every...Desde 8,20 €
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Mobilizing Networked Businesses
Coles, Peter A.; Edelman, BenjaminCaso HBS-911048-EIniciativa emprendedoraThis module note presents six strategies for mobilizing networked businesses.Desde 8,20 €
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SaferTaxi: Connecting Taxis and Passengers in South America
Coles, Peter A.; Edelman, BenjaminCaso HBS-913041-EIniciativa emprendedoraSaferTaxi, a taxi booking service in South America must develop its mobilization strategy; that is, it must attract enough passengers and drivers to make its service worthwhile for all. Drivers hesitate to pay for SaferTaxi's smartphones and service unless these will deliver passenger bookings -- and passengers have no reason to sign up unless drivers are available. Meanwhile, regulators question the permissibility of online taxi booking in light...Desde 8,20 €