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Rick's Café Americain
Palencia, Luis; Portillo, J.Caso ASN-26-EAnálisis de decisionesAlbert Serra wants to open a themed coffee shop in Castelldefels, Barcelona. He has several options and needs to consider a number of issues such as: type of business (franchised or own concept), coffee distributor, target consumers, products served, pricing, staff, financing, risks incurred, etc. Above all, he needs to make up his mind as to whether he is really prepared for this type of business.Desde 8,20 €
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Rick's Café Americain
Palencia, Luis; Portillo, J.Caso ASN-26Análisis de decisionesAlbert Serra quiere abrir un café temático en Castelldefels, Barcelona. Tiene varias alternativas y debe decidir sobre cuestiones como: tipo de negocio (franquiciado o propio), público objetivo, productos a ofrecer, política de precios, personal, financiación, riesgos incurridos, etc.Desde 8,20 €
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Operation Bramble Bush (A)
Levav, Jonathan; Melvin, Sheila; Assenheim, OmriCaso SGSB-OM39A-ELiderazgo y Dirección de personasIn the pre-dawn hours of August 2, 1990, Iraqi leader Saddam Hussein ordered his army to invade the neighboring, oil-rich state of Kuwait; within two days, Iraq had largely overcome organized military resistance and occupied its neighbor. A near-total financial and trade embargo imposed on Iraq failed to persuade it to leave Kuwait and in January 1991, U.S.-led coalition forces launched “Operation Desert Storm” with an air offensive against Iraq...Desde 8,20 €
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Operation Bramble Bush (B)
Levav, Jonathan; Melvin, Sheila; Assenheim, OmriCaso SGSB-OM39B-ELiderazgo y Dirección de personasIn the pre-dawn hours of August 2, 1990, Iraqi leader Saddam Hussein ordered his army to invade the neighboring, oil-rich state of Kuwait; within two days, Iraq had largely overcome organized military resistance and occupied its neighbor. A near-total financial and trade embargo imposed on Iraq failed to persuade it to leave Kuwait and in January 1991, U.S.-led coalition forces launched “Operation Desert Storm” with an air offensive against Iraq...Desde 5,74 €