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Empowering Customers with Mobile Applications: How To Boost Your Company's Image Using Social Technologies
Bernoff, Josh; Schadler, TedCapítulo de Libro HBS-7033BC-EIncreasingly, your customers are turning to their mobile devices to find information about your company's products and services-and they expect you to be there to help them. You have a choice to make: You can align yourself with these customers, empowering them with mobile offers, mobile information, and mobile customer service, or you can let them find whatever happens to come their way via the Internet. Mobile web users-the "mass mavens" who sp...Desde 8,20 €
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Rajat Gupta, Teaching Note
Healy, Paul M.; Soltes, EugeneNota del Instructor HBS-117068-ETeaching Note for HBS Case No.117-004, "Rajat Gupta"Desde 0,00 €
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Valuation at Novartis
Healy, Paul M.Caso HBS-108041-EFinanzasAn abstract is not available for this product.Desde 8,20 €
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Oddo Securities - ESG Integration
Serafeim, George; Healy, Paul M.; Sesia, AldoCaso HBS-111085-EThe case describes the process of integrating environmental, social, and governance issues into valuation models and research analyst recommendations.Desde 8,20 €
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Eddie Bauer (B)
Healy, Paul M.; Katz, Sharon; Sesia, AldoCaso HBS-110009-EContabilidad y controlIn February 2007, shareholders of Eddie Bauer, the specialty apparel retailer, were scheduled to vote on management's proposed sale of the company to two private equity firms. More than 50% of outstanding shares in Eddie Bauer needed to be voted in favor of the deal for it to be finalized. Shareholders needed to decide whether to vote for or against the proposed sale, which was fully endorsed by the board of Eddie Bauer.Desde 5,74 €
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Prudential Securities, Teaching Note
Healy, Paul M.; Groysberg, Boris; Marietta, GeoffNota del Instructor HBS-108027-EDirección estratégicaTeaching Note to (104-008).Desde 0,00 €
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Air Products' Pursuit of Airgas (C)
Wang, Charles C.Y.; Healy, Paul M.; Thomas, KyleCaso HBS-118080-EContabilidad y controlDesde 5,74 €
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Mira's Microbrewery Inc., Teaching Note
Healy, Paul M.Nota del Instructor HBS-121065-EConocimiento y comunicaciónTeaching note for case 120126.Desde 0,00 €